Reviewing the themes and progress of World Brain Day through the years.
Tissa Wijeratne
By Prof. Tissa Wijeratne
The annual World Brain Day (WBD) campaigns from 2014 to 2024 have significantly advanced global awareness and advocacy for neurological health. Each year, the campaign has focused on a specific theme, addressing critical neurological issues and fostering global collaboration among health care professionals, policymakers, and the public.
The journey began in 2014 with “Our Brain, Our Future,” establishing the importance of prioritizing brain health worldwide. Subsequent campaigns have spotlighted epilepsy (2015), brain health in aging (2016), stroke prevention (2017), the impact of air pollution on brain health (2018), migraine management (2019), Parkinson’s disease (2020), and multiple sclerosis (2021). These initiatives have not only raised awareness but also promoted preventive strategies and innovative treatments tailored to each condition.
In 2022, the campaign expanded its focus to “Brain Health for All,” emphasizing the global necessity of promoting brain health for overall well-being. The 2023 campaign addressed “Brain Health and Disability,” highlighting the need for early intervention, access to rehabilitation services, and social inclusion for those with neurological conditions.
The 2024 campaign has taken a decisive step by advocating for brain health and prevention in direct alignment with the WHO’s Intersectoral Global Action Plan (IGAP) on Epilepsy and Other Neurological Disorders. This year’s focus underscores the importance of implementing the WHO IGAP toolkit, which provides a comprehensive framework for prevention, early diagnosis, and equitable access to care. By promoting these strategies, the campaign aims to reduce the global burden of neurological disorders and enhance the quality of life for individuals affected by these conditions.
These campaigns have played a crucial role in advancing the global conversation on brain health, influencing policies, and improving lives. The success of these initiatives is a testament to the tireless efforts of member neurology societies worldwide.
On behalf of the global neurology community, we extend our deepest gratitude to all the member neurology societies for their unwavering support and commitment. Your collaboration and dedication have been instrumental in making these campaigns impactful and meaningful, contributing to a future where brain health is prioritized for all. Together, we continue to work toward a world where everyone can achieve and maintain optimal brain health. •
Prof. Tissa Wijeratne is co-chair of World Brain Day.
